Given the potency of the IS propaganda to catalyze the radicalization process and its role in inspiring individuals to commit themselves to violent extremism, KCSS compiled this report with the aim to identify, deconstruct, analyze, contextualize and interpret the IS propaganda targeting Kosovo Albanians as well as to reveal the tools employed to spread this narrative among different audiences in Kosovo. In Kosovo’s case, this report finds that the
narrative, while laced with religious language and injected with Koranic verses, in
essence speaks to local issues. It seeks to utilize local disgruntlement, past grievances
as well as events pertaining to the 1998-1999 to mobilize its supporters in Kosovo.